{"MatterId":14814,"MatterGuid":"AF924D40-D784-405C-866C-0AE52C112F38","MatterLastModifiedUtc":"2026-06-25T20:00:34.683","MatterRowVersion":"AAAAAADN4W4=","MatterFile":"R-26-22","MatterName":null,"MatterTitle":"Establishing A Cruisers For Route 66 Program Along Central Avenue To Celebrate The Route 66 Centennial And Support Community Stewardship (Peña, Grout, Telles)","MatterTypeId":4,"MatterTypeName":"Resolution","MatterStatusId":20,"MatterStatusName":"Enacted","MatterBodyId":9,"MatterBodyName":"Finance & Government Operations Committee","MatterIntroDate":"2026-04-20T00:00:00","MatterAgendaDate":null,"MatterPassedDate":"2026-06-01T00:00:00","MatterEnactmentDate":"2026-06-23T00:00:00","MatterEnactmentNumber":"R-2026-038","MatterRequester":null,"MatterNotes":null,"MatterVersion":"2","MatterCost":null,"MatterText1":null,"MatterText2":null,"MatterText3":null,"MatterText4":null,"MatterText5":null,"MatterDate1":null,"MatterDate2":null,"MatterEXText1":"CC 6/1/26 (jh)\r\n\r\nBrief Summary: This Resolution approves the establishment of a “Cruisers for Route 66 Program”, providing local car clubs and community organizations with the opportunity to adopt stretches of Central Avenue to lead community clean ups (much like the City’s existing Adopt-A-Median and Adopt-A-Stop programs). The program is intended to empower local groups to take an active role in beautifying and maintaining stretches of Central Ave. not only during the Centennial Celebration but also providing a vehicle for building community pride and engagement for many years to come.  \r\n\r\nThe process of developing this program was initiated by the Resolution’s sponsor in March 2026 and has been further established and refined in collaboration with the Solid Waste Department, Transit Department, and Office of Civic Engagement. The process also included a public input meeting with car clubs and a registration event where local car clubs and community organizations adopted segments of West Central within the Sponsor’s Council District. \r\n\r\nThe six directives in the Resolution include: \r\n1.\tDirecting the Administration to develop the program to encourage community \r\nstewardship, beautification, and cultural recognition along Central Avenue streetscape in celebration of the Route 66 Centennial. Though, as stated, the program has been established, and enacting this Resolution would formalize the program. The Departments that would support the program include the Solid Waste Department, Parks and Recreation Department, Transit Department, Department of Municipal Development, and the Arts and Culture Department. These Departments are to jointly developed (and have already done much this work) program guidelines, application procedures, safety requirements, and maintenance standards for the Program. \r\n2.\tRequiring the program framework to:\r\no\tEnsure volunteers’ safety and welfare.\r\no\tBe modeled off the City’s existing Adopt-A-Stop and Adopt-A-Median programs.\r\no\tRequire eligible organizations to work with City staff to find the most appropriate segment of Central to adopt (on a first come, first serve basis).\r\no\tEncourage participation from not just lowrider clubs, but other car clubs and community organizations.\r\no\tEncourage participating organizations to serve as stewards during (and hopefully after the Centennial).\r\no\tEstablish flexible adoption segments (based upon public right of way availability and condition).\r\no\tRequire participating organizations to complete appropriate trainings and agreements.\r\no\tAllow participating organizations to engage in litter removal, streetscape beautification, reporting infrastructure maintenance issues, reporting graffiti, and participating in coordinated cleanups.\r\n3.\tDirecting the Administration to develop recognition signage and branding \r\nelements for participating organizations that reflect the Route 66 Centennial identity.  Recognition signage could come in the form of median signs, sidewalk signs, banners, or transit stop signs. \r\n4.\tDirecting City Departments to:\r\no\tIdentify appropriate segments of Central for each participating organization.\r\no\tDevelop a shared map and inventory of adoptable segments of Central.\r\no\tProvide participating organizations with clear guidance on safety. protocols, reporting procedures, and maintenance expectations.\r\no\tProvide access to cleanup supplies and coordination.\r\no\tEncourage participation in city-wide cleanup events. \r\n5.\tUsing Council Set-Aside funds as the primary source of funding for recognition \r\nsignage (to be funded by the Councilor in which the adopted segment of Central is located).  \r\n6.\tEstablishing a 2-year pilot program, after which the City will evaluate the program \r\nand determine opportunities for expansion and/or operational improvements.\r\n\r\nAnalysis: For the purpose of this Resolution, “streetscape” includes medians, curbs, parkways between curbs and sidewalks, bus stops and stations, non-vehicular improvements located within the public right-of-way, and other public realm elements that contribute to the visual identity of Route 66, but does not include travel lanes, parking lanes, or private property. This definition is used because the public right-of-way along Central Ave. varies significantly throughout the corridor.\r\n\r\nFiscal Impact: City Council Set-Aside funds will be the primary (but not only) funding source used to fund recognition signage for clubs participating in the program. The location where clubs adopt their streetscape will determine which City Councilor’s Set-Aside funds will be used for each club’s sign. Participating clubs will need to consult with their respective City Councilor to assess the availability of funding prior to getting their recognition signs funded.\r\n\r\nQuotes for median signs, sidewalk signs, banners, or transit stop sign are still being requested by the Solid Waste Department, Department of Municipal Development, and City Council. In an attempt to keep the program cost-effective, Departments are trying to determine whether or not they can work with their current vendors who already produce signage for them or if they are able to produce the signage in-house.\r\n\r\nKey Dates: This legislation will create two-year pilot program, after which the City Administration will evaluate the Program and provide recommendations to the City Council regarding program expansion and operational improvements.\r\n\r\nComments: \r\n•\tBelow is a summary of the community engagement that has already taken place \r\nto establish and refine this program over the past few months:\r\no\tCommunity Meeting with Local Clubs to Discuss the Program (March 11, \r\n2026 at the Unser Library): This community meeting was used to get feedback from clubs about the establishment of the program, including soliciting input regarding the name of the program, signage, and long-term goal of the program.  \r\no\tOn April 1, 2026, a One-Stop Shop Registration Event was held at the \r\nAlamosa Community Center. The interactive event offered a streamlined, hands-on opportunity for participants to get fully registered and connected with City resources in a single evening. Attendees will be guided step-by-step through the process of adopting a streetscape segment along Route 66. At the event, 4 car clubs and 1 neighborhood association registered for stretches along West Central. Car clubs that attended this event had the opportunity to:\r\n\tMeet directly with City staff and program coordinators,\r\n\tSelect their preferred stretch of Route 66 to adopt,\r\n\tComplete all necessary registration requirements on-site,\r\n\tCreate volunteer accounts through the One Albuquerque Volunteer Portal to track their impact,\r\n\tReceive a program roadmap outlining next steps and expectations,\r\n\tParticipate in a brief training session,\r\n\tBegin planning community programming, cleanups, and stewardship activities,\r\n\tLearn about signage opportunities for their adopted area,\r\n\tHelp shape the program by voting on its official name, and\r\n\tAccess outreach materials to recruit additional participants.\r\n•\tSince the event, Transit and the Solid Waste Department have reported that \r\nadditional car clubs and community organizations have registered for the program. \r\n•\tThere is a floor amendment to this bill providing clarity on how recognition \r\nsignage will be funded if segments of Central adopted by participating organizations stretches across multiple Council Districts.\r\n\r\nPost FGO Note: The FGO Committee forwarded this EC to the Full Council with Recommendation by unanimous vote.\r\n\r\nFGO 5/11/26 (jh)\r\n\r\nBrief Summary: This Resolution approves the establishment of a “Cruisers for Route 66 Program”, providing local car clubs and community organizations with the opportunity to adopt stretches of Central Avenue to lead community clean ups (much like the City’s existing Adopt-A-Median and Adopt-A-Stop programs).  The program is intended to empower local groups to take an active role in beautifying and maintaining stretches of Central Ave. not only during the Centennial Celebration, but also providing a vehicle for building community pride and engagement for many years to come.  \r\n\r\nThe process of developing this program was initiated by the Resolution’s sponsor in March 2026 and has been further established and refined in collaboration with the Solid Waste Department, Transit Department, and Office of Civic Engagement. The process also included a public input meeting with car clubs and a registration event where local car clubs and community organizations adopted segments of West Central within the Sponsor’s Council District. \r\n\r\nThe six directives in the Resolution include: \r\n1.\tDirecting the Administration to develop the program to encourage community \r\nstewardship, beautification, and cultural recognition along Central Avenue streetscape in celebration of the Route 66 Centennial. Though, as stated, the program has been established, and enacting this Resolution would formalize the program. The Departments that would support the program include the Solid Waste Department, Parks and Recreation Department, Transit Department, Department of Municipal Development, and the Arts and Culture Department. These Departments are to jointly developed (and have already done much this work) program guidelines, application procedures, safety requirements, and maintenance standards for the Program. \r\n2.\tRequiring  the program framework to:\r\no\tEnsure volunteers’ safety and welfare\r\no\tBe modeled off the City’s existing Adopt-A-Stop and Adopt-A-Median programs\r\no\tRequire eligible organizations to work with City staff to find the most appropriate segment of Central to adopt (on a first come, first serve basis)\r\no\tEncourage participation from not just lowrider clubs, but other car clubs and community organizations\r\no\tEncourage participating organizations to serve as stewards during (and hopefully after the Centennial)\r\no\tEstablish flexible adoption segments (based upon public right of way availability and condition)\r\no\tRequire participating organizations to complete appropriate trainings and agreements\r\no\tAllow participating organizations to engage in litter removal, streetscape beautification, reporting infrastructure maintenance issues, reporting graffiti, and participating in coordinated cleanups.\r\n3.\tDirecting the Administration to develop recognition signage and branding \r\nelements for participating organizations that reflect the Route 66 Centennial identity.  Recognition signage could come in the form of median signs, sidewalk signs, banners, or transit stop signs. \r\n4.\tDirecting City Departments to:\r\no\tIdentify appropriate segments of Central for each participating organization\r\no\tDevelop a shared map and inventory of adoptable segments of Central\r\no\tProvide participating organizations with clear guidance on safety protocols, reporting procedures, and maintenance expectations.\r\no\tProvide access to cleanup supplies and coordination.\r\no\tEncourage participation in city-wide cleanup events. \r\n5.\tUsing Council Set-Aside funds as the primary source of funding for recognition \r\nsignage (to be funded by the Councilor in which the adopted segment of Central is located)  \r\n6.\tEstablishing a 2 year pilot program, after which the City will evaluate the program \r\nand determine opportunities for expansion and/or operational improvements.\r\n\r\nAnalysis: For the purpose of this Resolution, “streetscape” includes medians, curbs, parkways between curbs and sidewalks, bus stops and stations, non-vehicular improvements located within the public right-of-way, and other public realm elements that contribute to the visual identity of Route 66, but does not include travel lanes, parking lanes, or private property.  This definition is used because the public right-of-way along Central Ave. varies significantly throughout the corridor\r\n\r\nFiscal Impact: City Council Set-Aside funds will be the primary (but not only) funding source used to fund recognition signage for clubs participating in the program. The location where clubs adopt their streetscape will determine which City Councilor’s Set-Aside funds will be used for each club’s sign. Participating clubs will need to consult with their respective City Councilor to assess the availability of funding prior to getting their recognition signs funded.\r\n\r\nQuotes for median signs, sidewalk signs, banners, or transit stop sign are still being requested by the Solid Waste Department, Department of Municipal Development, and City Council.  In an attempt to keep the program cost-effective, Departments are trying to determine whether or not they can work with their current vendors who already produce signage for them or if they are able to produce the signage in-house.\r\n\r\nKey Dates: This legislation will create two-year pilot program, after which the City Administration will evaluate the Program and provide recommendations to the City Council regarding program expansion and operational improvements.\r\n\r\nComments: \r\n•\tBelow is a summary of the community engagement that has already taken place \r\nto establish and refine this program over the past few months:\r\no\tCommunity Meeting with Local Clubs to Discuss the Program (March 11, \r\n2026 at the Unser Library):  This community meeting was used to get feedback from clubs about the establishment of the program, including soliciting input regarding the name of the program, signage, and long-term goal of the program.  \r\no\tOn April 1, 2026, a One-Stop Shop Registration Event was held at the \r\nAlamosa Community Center. The interactive event offered a streamlined, hands-on opportunity for participants to get fully registered and connected with City resources in a single evening. Attendees will be guided step-by-step through the process of adopting a streetscape segment along Route 66.  At the event, 4 car clubs and 1 neighborhood association registered for stretches along West Central.  Car clubs that attended this event had the opportunity to:\r\n\tMeet directly with City staff and program coordinators,\r\n\tSelect their preferred stretch of Route 66 to adopt,\r\n\tComplete all necessary registration requirements on-site,\r\n\tCreate volunteer accounts through the One Albuquerque Volunteer Portal to track their impact,\r\n\tReceive a program roadmap outlining next steps and expectations,\r\n\tParticipate in a brief training session,\r\n\tBegin planning community programming, cleanups, and stewardship activities,\r\n\tLearn about signage opportunities for their adopted area,\r\n\tHelp shape the program by voting on its official name, and\r\n\tAccess outreach materials to recruit additional participants.\r\n\r\n•\tSince the event, Transit and the Solid Waste Department have reported that \r\nadditional car clubs and community organizations have registered for the program. \r\n•\tThere is a floor amendment to this bill providing clarity on how recognition \r\nsignage will be funded if segments of Central adopted by participating organizations stretches across multiple Council Districts.","MatterEXText2":"Jeff Hertz","MatterEXText3":null,"MatterEXText4":null,"MatterEXText5":null,"MatterEXText6":null,"MatterEXText7":null,"MatterEXText8":null,"MatterEXText9":null,"MatterEXText10":null,"MatterEXText11":null,"MatterEXDate1":null,"MatterEXDate2":null,"MatterEXDate3":null,"MatterEXDate4":null,"MatterEXDate5":null,"MatterEXDate6":null,"MatterEXDate7":null,"MatterEXDate8":null,"MatterEXDate9":null,"MatterEXDate10":null,"MatterAgiloftId":0,"MatterReference":"27","MatterRestrictViewViaWeb":false,"MatterReports":[]}